Piaggio has just announced a partnership with Lifetime Networks to help selected non-profit groups support breast cancer awareness later this Fall.

Thanks to Vespa USA’s donation, over a dozen of these groups will be adding a limited edition pink Vespa LX50 to their fund-raising temptations as part of the 15th annual National Breast Cancer Awareness Month this coming October, “Stop Breast Cancer for Life: The Power of 15.”

Vespa’s donation is aimed at inviting current and future scooter fans to actively participate in one or all of the programs taking part during the month by highlighting the recognizable color of the pink ribbon. In addition, over 1000 limited-edition pink Vespas are making their way to US dealers over the next few weeks prior to October.

For NYC scooter fans, there will be several opportunities during October to get your hands on one of these unique Vespas, while helping raise breast cancer awareness in the process. Here are the local events planned so far:

• The Greater New York City Affiliate of Susan G. Komen for the Cure will offer the Vespa as a reward incentive to fundraisers who exceed their Komen NYC Race for the Cure pledge goals between September 14 and October 31;

• SHARE’s sixth annual “A Second Helping of Life” tasting and live auction event features leading female chefs and chance to bid on the pink Vespa LX 50. The event is scheduled for September 21, 2009 from 6 to 9:30 p.m. at Chelsea Piers. Tickets can be purchased by calling (212) 719-0364, ext. 239.

In addition, there will be several online opportunities, including:

• Young Survival Coalition.  Through November 16, become a “fan” on the Young Survival Coalition’s Facebook page and you can have a chance to win the pink Vespa LX 50.

Further details will come mid-September, so stay tuned.

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