NYC rides… the Blur 150
The Genuine Scooter Company's Blur 150 spotted in the East Village.
Chicago’s Genuine Scooter Company is known for more than their take on the Vespa PX, the Stella.
While the company’s signature scooter has gone from strength to strength, including the introduction of a 4-stroke model this year; things were not always so rosy.
Back in 2005 a combination of labor, management, and financial issues shut down production of the LML Star (the Stella’s original name) at the LML plant in Kanpur, India leaving Chicago’s smallest scooter company without a scooter to sell.
Genuine Scooters immediately dove into the process of replicating the success of their business model – to take a foreign born machine, make adjustments and improvements, and then re-badge it for the United States market – by partnering with another manufacturer.
One such partnership was with the Motive Power Industry Co, Ltd., of Taiwan AKA PGO which led to the introduction of the Genuine Buddy (originally called the PGO BuBu) which Genuine introduced to the US market in 2006. This was quickly followed by the Blur (PGO G-MAX) in the same year.
Unfortunately, while the Buddy went on the massive success for Genuine, the Blur failed to find a foothold in the US market, and Genuine withdrew the model from their line up the following year. That said, the Blur is a fantastic scoot that made fans within its niche audience. In particular, with both front and rear disc brakes the bike has been commended for some of the best stopping power in the business.
This year, Genuine has announced the reintroduction of the Blur in the form of the fuel-injected Blur SS 220i. The upgrade to 220cc also acknowledges the scoot’s solid positioning as a performance scooter with a reported top speed of 75 MPH whilst still delivering on 78 MPG.
The revised Blue will be launched in white and gray color options this month with an MSRP of $3899. Since the demise of Brooklynbretta, Brooklyn Harley-Davidson on Fort Hamilton Parkway serves as Genuine Scooter’s NYC dealer.
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The Genuine Blur SS 220i – What a GREAT Fun Bike!
The Genuine Blur SS 220i – I love it! I have Skydived, Scuba dived, owned sport cars, use to fly small airplanes, and was on a hot air balloon team, but I like my BLUR 220i the best! It is just fun all the time!
This scooter does what no other scooter has done before – it’s a crossover vehicle. The motorcyclists don’t know if it is a scooter or some new racing sport motorcycle. It is so much fun to ride (so much fun)! Also, it is well made and looks great!
I was planning to buy a motorcycle but backed off on purchasing a bike because of ALL the shifting I would do driving it around town. Now I have that motorcycle, but one that is twice the fun to ride! The Blur SS 220i.
It is an excellent vehicle I suggest you seriously consider it if you are looking to purchase a scooter or motorcycle.
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